Science Communication for Social Development

One-day training workshop on ‘Importance of Science Communication for Social Development’ held at Dr. Junaid Zaidi Library, COMSATS University Islamabad in collaboration with Technology Times and Faculty Development Academy (FDA), CUI.

Science Communication for Social Development

The honorable speaker’s Muhammad Ijaz – Former Director PR PAEC, Sayyed Paras Ali (Editor-Technology Times) and Kamran Amin (National Center for Nanoscience and Technology |CAS) spoke in the Science Communication workshop.

Dr. Mumtaz Fatima Jafari, FDA Advisor introduced the Faculty Development Academy agenda and highlights the workshop objective saying that the science communication plays a vital role in building a strong communication skill.

Muhammad Ijaz while explaining the objectives of workshop told the participants that Scientists play a very significant role in transmitting science information, but at the same time scientists don’t integrate well with society which is a barrier in science communication. He further, featured the ‘three pillars of good communication that are lagos – logical, pathos – emotions and ethos – ethical’ to convey the focal point.

“Scientist’s dire need to learn management skills to communicate effectively. For successful science, time and quality management should  be focused. Scientists should be the voice of public to solve their problems addressed by science. Scientists have to market himself, for that, they need communication skills. If not then scientists are responsible for the failure of scientific projects”, he added.

Sayyed Paras Ali, Editor Weekly Technology Times elaborated at the workshop saying that “Science Communication is proportional to social development and is an exponential variable to depict enigma of nature. Due to lack of interest of scientific knowledge and its slow propagation people are unable to know the advancements in science and technology. The more alarming fact is that science interest peters out more even in science students. In order to diffuse this situation, instantaneous measures must be taken”. He further emphasized Blogging, Vlogging and effective science writing.

Kamran Amin currently works at the National Center for Nanoscience and Technology, Chinese Academy of Sciences. He did research in Energy Storage Materials and Devices. In the workshop, Amin highlights the Science Research by sharing his scientific knowledge expertise. He focused on the point that the science communication needs to be implemented properly to get most out of it. The best way of make people known to the science communication is to make it public.

The ultimate aim of organizing such kind of workshop is to make people aware of the hefty advancement that is going on in the field of science and technology because science and technology can play an important role in social development of any country.

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